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Apple Macintosh 1984 Superbowl Commercial

Posted At : January 27, 2009 11:45 PM | Posted By : Rob Gonda
Related Categories: Advertising

Pretty unnerving TV slot from 1984, advertising Apple's first commercially available Macintosh computer. A far cry from the cute Mac vs. PC ads of recent years, this campaign was all about branding Apple as a rule-breaker in computer technology. It may not be a coincidence then, that the raspy Euro-villain on the big TV screen looks suspiciously like Bill Gates.

posted on January 27, 2009 at 11:45 PM by Rob Gonda

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Am I the only one who thinks she looks like she's wearing a Hooters uniform?

That's a pretty badass commercial, though.

# Posted By Ben Nadel | 1/28/09 8:05 AM

The sad thing is, I remember watching that commercial.

You know the amazing thing is, is that this commercial only ran once... ever. It really says a lot about how powerful it was; that we are still talking about it 25 years later.

# Posted By Dean Lawrence | 1/28/09 9:46 AM

Yeah, it's amazing how powerful this commercial is. Far removed from most modern Super Bowl drivel:

http://www.findingdulcinea.com/features/feature-ar...

# Posted By Derek | 1/28/09 10:19 AM

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